Job Description

Surat


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Marketing Head

About the job

To maximize business development and brand identification, strategically plan all marketing actions (included below) through planning, sourcing, executing, and reviewing. Place the brand identity in stakeholders' minds in a way that is consistent with the long-term vision and brand personality, the candidate holding this role will need to create a marketing pull toward the company's products.


1) Lead generation

2) Branding

3) Digital marketing

4) Marketing collateral

5) Public Relations

6) BTL initiatives

7) Re marketing

8) Promotional plans or activities

9) Industry Research

Performance measurable will include lead funnel size and growth, lead conversion ratio, brand visibility online and offline, SEO rating, execution and feedback of BTL activities, ROI from BTL activities, ROI from digital marketing spends, ROI and CBA from execution of promotional schemes and sales force feedback on marketing support.

In order to support the necessary branding, marketing, and lead generation activities, the candidate will need to develop and review a marketing plan with management, along with the marketing budget, and manage a team of BTL executives/managers, digital marketing managers, designers, vendors, and contractors.


Experience 5 - 10 Years


Salary 5 Lac To 15 Lac P.A.


Industry Sales & Marketing / Business Development / Telecaller


Qualification Other Bachelor Degree


Key Skills SEO Analysis Digital Marketing Walk In