JOB DESCRIPTION:(Exp 1-2 yrs)
1. Content Creation
* Write and edit engaging and relevant content for websites, blogs, social media, and other digital channels.
* Develop multimedia content (graphics, videos, infographics) using design software.
* Collaborate with designers, photographers, and video producers to create visual content.
2. Content Strategy
* Plan and implement content strategies that align with the brand\'s objectives and target audience.
* Ensure consistency in tone, voice, and messaging across all platforms.
* Conduct keyword research and implement SEO strategies to improve search engine ranking.
3. Social Media Management
* Manage social media accounts by creating and scheduling posts.
* Monitor engagement and interaction with followers to grow online communities.
* Analyze performance of social media campaigns and adjust strategies accordingly.
4. Content Optimization
* Track and analyze content performance using analytics tools (Google Analytics, social media insights).
* Optimize content for various platforms (web, mobile, social media) based on performance metrics.
* A/B test content to determine what works best for target audiences.
5. Digital Marketing Support
* Collaborate with the marketing team to support email campaigns, landing pages, and digital advertising.
* Assist with paid ad campaigns on social media and Google Ads.
* Coordinate content for online newsletters and email campaigns.
6. Content Management
* Manage the content calendar and ensure timely delivery of content.
* Use content management systems (CMS) like WordPress to upload, format, and publish content.
* Maintain and update website content regularly.
7. Brand Consistency
* Ensure all content aligns with the brand\'s guidelines, tone, and voice.
* Work closely with cross-functional teams (marketing, sales, design) to maintain messaging consistency across platforms.
8. Audience Engagement
* Monitor trends and audience behavior to inform content creation.
* Engage with online audiences through comments, messages, and interactive content like polls or stories.
Qualifications:
· Bachelor's degree in Marketing, Communications, Business, or a related field.
· Strong written and verbal communication skills.
Job Type: Full-time
Pay: ₹15,000.00 - ₹18,000.00 per month
Experience:
* total work: 1 year (Preferred)
Work Location: In person
