Role Overview:
As a Digital Marketing and SEO Analyst, you will spearhead our efforts in boosting online visibility and engagement across social media platforms. Your expertise in SEO and digital marketing will be crucial in developing strategies that enhance brand presence and drive measurable results.
Key Responsibilities:
Social Media Management:
* Design and execute comprehensive social media strategies.
* Develop engaging content and manage posts across various platforms.
* Analyze social media metrics and adjust strategies for optimal performance.
* Interact with followers, address inquiries, and manage online community engagement.
Search Engine Optimization (SEO):
* Conduct detailed keyword research and implement SEO best practices.
* Optimize website content and structure to improve search engine rankings.
* Monitor and report on SEO performance, providing recommendations for improvements.
* Use tools like Google Analytics and Search Console to track metrics and trends.
Content Strategy:
* Collaborate with the content team to create compelling and SEO-friendly content.
* Manage content schedules and ensure timely delivery across platforms.
Campaign Management:
* Plan, execute, and oversee digital marketing campaigns, including PPC and email marketing.
* Evaluate campaign performance and optimize for increased ROI.
Performance Analysis:
* Analyze web traffic, conversion rates, and other key performance indicators.
* Provide actionable insights and detailed reports on digital marketing activities.
Job Type: Full-time
Benefits:
* Health insurance
* Provident Fund
Schedule:
* Day shift
Education:
* Bachelor's (Preferred)
Experience:
* Digital marketing: 1 year (Preferred)
* total work: 2 years (Preferred)
Work Location: In person
