School / Department: CSK Ventures
Education: BACHELOR
Experience: 1
Description: Roles and Responsibilities
-Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
-Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPI\'s).
-Designs, builds, and maintains our social media presence.
-Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
-Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
-Develops digital marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying parents and their current and future needs, and monitoring the competition.
-Identifies trends and insights, and optimizes spend and performance based on the insights.
-Collaborates with internal teams to create landing pages and optimize user experience.
-Completes digital marketing department operational requirements by scheduling and assigning employees and following up on work results.
-Develops digital marketing by providing information, educational opportunities, and experiential growth opportunities
