Bigfix Gadgetcare LLP
Job Description form
*Note:* *This JD does not form part of the employment contract but is rather provided for guidance. The*
*precise duties and responsibilities of any job may be expected to change over time. Job holders will be*
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Name of the Candidate: - Job Type: Full time employment
Job Title: Digital Marketing Executive (DME) Division/Department: Operations and Marketing
Reporting To: CEO/Operations Incharge Age Criteria: Nil
Gender Preference: Nil Location: Arumbakkam/Maduravoyal , Chennai.
Date of writing/updating JD: 10/05/2024
About us:
Bigfix Gadget Care LLP, established in 2015 is a DIPP recognised startup. Bigfix.in, is an online
Marketplace for Device Care.
We have currently boarded 1000+ blue-collar technicians through 500 retail partners at 18000 pin
codes across India to perform installation, troubleshooting and repair services of home, office &
industrial devices. We have built a retail network of exclusive device management centers. We are
currently operating at more than 50+ locations across India.
We are looking for Digital Marketing Executives who can maintain our dynamic presence on social
media platforms.
Purpose:
We are seeking a highly motivated and results-driven Digital Marketing Executive to spearhead
our digital marketing efforts. The Digital Marketing Executive will be responsible for planning,
executing, and managing our overall digital marketing strategy to drive brand awareness,
increase user engagement, and boost sales. The successful candidate will possess a deep
understanding of digital technologies and a proven track record of leveraging various digital
marketing channels to achieve business objectives.
**Main Responsibilities:
**
Develop and execute the company's comprehensive digital marketing strategy in alignment with
business goals and objectives.
Lead and mentor a team of digital marketers, providing guidance, training, and support to ensure
the successful implementation of digital marketing initiatives.
Stay abreast of industry trends, emerging technologies, and best practices in digital marketing,
continuously identifying opportunities for innovation and improvement.
Manage all digital marketing channels, including but not limited to, SEO, SEM, social media,
email marketing, and content marketing.
Monitor and analyze key performance indicators (KPIs) and return on investment (ROI) metrics
to assess the effectiveness of digital marketing campaigns and make data-driven decisions.
Develop and manage the digital marketing budget, allocating resources effectively to maximize
ROI.
Oversee the company's social media accounts, engaging with followers, and driving meaningful
interactions to enhance brand visibility and reputation.
Optimize online content for search engines and user experience, leveraging SEO strategies and
Google Analytics insights to improve visibility and drive traffic.
Develop and implement inbound marketing strategies to attract and convert leads, nurturing
prospects through the sales funnel.
Inspire and motivate the digital marketing team to achieve their goals, fostering a collaborative
and supportive work environment.
Conduct competitive analysis to identify strengths, weaknesses, and opportunities, providing
recommendations for continuous improvement.
Qualifications:
Educational Qualification: Min requirement of an Undergrad degree ( BSc ) in Marketing, Digital
technologies or relevant field . ( Preference for MBA graduates)
Relevant Experience: Fresher, Additional perk if any previous experience in operations or
marketing and sales.
Personal Traits: Excellent personality. The candidate should be a go-getter. Should be confident in
brainstorming ideas and strategizing business plans. Excellent Communication & presentation skills.
Diplomatic in nature. Mobility & self drive. Negotiation skills.
Languages: English (Read, Write, Speak)
Skills:
Technical IT tools - Excel, PPT, SEO/SEM, Google analytics and workspace, CRM and associated
google office tools, etc to analyze, plan and forecast business.
Digital Marketing - Social Media Handles, Data Mining & research, and SEO improvisation.
Our Websites:
bigfix.in – Aftersales support for electronic devices.
4biz.bigfix.in - Managed service support for Insure-tech companies and OEMs.
vault.bigfix.in – Device repository for our customers.
servicer.bigfix.in – Repair Network connecting Service Centers
merchant.bigfix.in – Enhances Shop Profits with Digital Protection
bigapps.in - Software and web development division of Bigfix Gadget are LLP.
**What does the candidate gain?:
**
The candidate will get to work in a start-up environment.
As any startup, we are fluid with our responsibilities and he/she will be handed multiple
opportunities in different domains to enhance their knowledge database in various areas and
assist them in finding a strong ground.
A close knit employee community, ensuring personal attention towards your career development.
6 Work days a week.
For further information, You can contact the HR department through email ( hr@bignetwork.in ).
Regards,
HR Department
Bigfix Gadgetcare LLP
