Benefits & Perks
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### Our Work Environment
You become a part of a culture of trust, cooperation, and accessibility when you work for Softlogic. You join a team that is bringing about change in the technology industry by assisting students worldwide in developing into fully qualified professionals for MNCs and tech giants.### Our Core Values
Dedication towards the achievement of each learner. The top software training provider in Chennai is Softlogic, which has been in business for almost 20 years. Every learner\'s job, lifestyle, and overall community can be improved by opening their eyes to new possibilities and developing technologies.### Our Distinctive Qualities
We are distinctive due to our workforce. Every trainer from every field of technology who is eager to learn anything has plenty to contribute to our experiences. Join us for exploring the ecstasy of empowering people for a competitive future.
Digital Marketing Executive
##### ROLE
Digital Marketing Executive##### EXPERIENCE REQUIRED
3-5 Years##### LOCATION
Chennai#### JOB DESCRIPTION
* Email, social media, SEO/SEM, and display advertising campaigns are just a few of the digital marketing tactics that should be planned and executed.
* Creating, establishing, and sustaining our social media presence
* Determine patterns and insights, then adjust spending and output based on the insights.
* Plan innovative and imaginative growth methods
* Working along with internal departments, develop landing pages that improve user experience.
* Optimize user pathways and use conversion points
* Work with the goals and targets of organizations
* Analyze cutting-edge technologies and upskill them regularly.
#### REQUIRED KEY SKILLS
* Significant professional experience in digital marketing
* The performance record of successfully managing SEO/SEM, email, social media, and/or display advertising campaigns.
* Incredibly creative and skilled at creating digital campaigns that inspire, inform, and engage
* Understanding of landing page optimization and user funnels.
* Understanding how to create and enhance Google Adwords campaigns
* Working expertise with JavaScript, WordPress CSS, and HTML development
* Sound analytical skills and a data-driven mindset
* Stay current with the best practices and the latest developments in online marketing.
* Working knowledge of the technologies for ad-serving tools
Our Recruitment Process
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### Screening and Shortlisting
At SLA, our HR professionals screen applications based on candidates\' qualifications, certifications, hands-on skills, subject-matter expertise, and interpersonal skills.### Aptitude Round
This phase will assess the candidate\'s technical expertise and English proficiency. There are 20–30 MCQs in this round, and you have the allotted time to complete them.
### Technical Round
Face-to-face interview to assess a candidate\'s technical aptitude for the role, such as coding skills for trainers, digital marketing acumen for sales and SEO applicants, etc.### HR Interview
One of our HR Managers will evaluate candidates in the last round to assess the candidates\' communication skills, soft skills, positive attitude, and confidence level.
