Company Description
Who we are: We Move Walls To Measure, Reach, and Influence Real People in Physical Spaces The digital disruption of out-of-home advertising has presented us with an opportunity for innovation and leadership. We use data and technology to design media solutions that empower our clients to measure, reach and influence consumers in the real world. In simple terms, we have created the industry platform for Outernet. Our proficiency in these fields has lead to us being recognised with more than 25 global and regional awards for media innovation, technology, and business leadership. If you think that you can lead the team to greater achievements, this is the right role for you.
Company Website : www.movingwalls.com
Job Description Digital Marketer
Positions: 1
Nature of Work: Permanent, Full-Time
Purpose of Hiring
* LMX Direct\'s content team will create a bunch of content every week
* The content has to be published to various platforms, websites, social media sites and other locations
* Any engagement on the profiles or third-party websites needs to be addressed
* All actions on the digital marketing front need to be recorded and analyzed
* Reports need to be created based on the brand\'s performance on each platform
Key Responsibilities
* Strong understanding of digital platforms – social media, email marketing, video marketing and content marketing
* Basic understanding of community management
* Creative Skills:
+ Basic video editing skills – creating videos from PowerPoint presentations
+ Basic Image editing skills – using free tools like Canva
* Social Media: Publishing posts, community management, managing engagements, listening activities
* Content Creation: Create articles for the blog, video scripts and videos (from PPTs), reports, case studies, etc. with emphasis on data-led talking points and research
* Email Marketing: Creating regular emailers, newsletters and other campaign specific emailers
+ Basic HTML knowledge is a bonus
* Website:
+ Understand basic principles of A/B and Multivariate testing
+ Understand SEO principles and testing
+ Understand Google Analytics and other analytics platforms – especially for report generation
* Online Media Buying: Understand basic principles of campaign management and execution
Qualifications Candidate Characteristics
The chosen candidate will have the following key skills:
* Exceptional English – spoken and written
* Good article writing capabilities
* Excellent research capabilities – technical, financial and other content
* Attention to detail
* Ability to think on your feet – especially when engaging prospects and customers on social platforms
