Roles & Responsibilities -
* Define growth and branding strategy, competitor analysis, suggest long and short term way to improve company outlook.
* lead the current team of content writers, social media professional and SEO executives and utilize their skills to do the needful.
* Work hands-on when its required.
* Plan and manage paid promotions in Google and facebook
* Plan and execute social media and other internet resource promotion 6. guide UI team to create meaningful digital media assets
* Drive on-page and off-page SEO activities of company website and blogs.
* Be able to suggest monthly spends for promotional activities and overall marketing, and forecast the ROI based on that.
* Monitor and analyze effectiveness of marketing content
* Demand and Lead Generation by various methods and Lead Management
Skill -
* High proficiency in written & verbal English, skilled in presentation & team handling
* Excellent knowledge in SEO/SEM/SMM, Off page and On page along with Marketing acumen and branding focus
* Knowledge of HTML, wordpress is must.
* Basic graphic designing skills, Proficient in planing creative designs, videos and collaterals.
* Working knowledge of image, video creation and SEO tools.
* Good in management, analytics and marketing research.
* Very good at networking and influencing
* Capability to understand the market needs and strong business acumen
* Collaborative and effective in Team Management.
Job Types: Full-time, Permanent
Pay: ₹15,000.00 - ₹20,000.00 per month
Schedule:
* Monday to Friday
Supplemental Pay:
* Performance bonus
Ability to commute/relocate:
* Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (Required)
Experience:
* Digital marketing: 2 years (Preferred)
* total work: 2 years (Preferred)
Work Location: In person