Digital Marketing Executive (Female) - The Art Of Living HR

Date Posted: Oct 07, 2024

Job Detail

  • Location:
    Chennai, Tamil Nadu, India
  • Company:
  • Type:
    Full Time/Permanent
  • Shift:
    Rotating
  • Positions:
    N/A
  • Minimam Experience:
    N/A

Job Description

Looking for Digital marketing Executive (Females only)

We are seeking a dynamic and creative Digital Marketing Executive to drive brand awareness and online sales for our women's fashion outlet. The ideal candidate will have a strong understanding of the fashion industry, a passion for digital marketing, and a proven ability to create engaging content.

Responsibilities:

* Develop and execute digital marketing strategies to increase brand visibility and drive website traffic.
* Manage and optimize our social media channels (Instagram, Facebook, Pinterest, TikTok) to engage with our target audience and build a loyal following.
* Create compelling content, including blog posts, product descriptions, and social media captions, to showcase our brand and products.
* Develop and implement email marketing campaigns to nurture leads and drive conversions.
* Analyze website traffic and social media metrics to measure campaign performance and identify optimization opportunities.
* Stay up-to-date with the latest digital marketing trends and best practices.
* Collaborate with the design and merchandising teams to create visually appealing and engaging marketing materials.

Qualifications:

* Bachelor's degree in marketing, communications, or a related field.
* 2-3 years of experience in digital marketing, preferably in the fashion industry.
* Strong understanding of social media platforms and their algorithms.
* Excellent copywriting and content creation skills.
* Proficiency in SEO and SEM best practices.
* Experience with email marketing platforms and analytics tools.
* Strong analytical skills and data-driven approach.
* Passion for fashion and a keen eye for trends.

Job Type: Full-time

Pay: ₹9,592.37 - ₹36,702.41 per month

Schedule:

* Day shift

Education:

* Bachelor's (Preferred)

Experience:

* Digital marketing: 1 year (Required)
* total work: 2 years (Required)

Work Location: In person

Company Overview

Chennai, Tamil Nadu, India

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