Job Summary:
We are seeking a passionate, results-driven Digital Marketing Executive with a strong focus on social media and link-building strategies. This role is critical in driving online visibility, engagement, and lead generation for our brand. You will be expected to develop, implement, track, and optimize our digital marketing campaigns across all digital networks.
Job Responsibilities:
* Oversee and manage all social media platforms (Facebook, Twitter, LinkedIn, and Instagram).
* Develop engaging, creative, and innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages.
* Implement effective link-building strategies to enhance SEO.
* Identify and create a link-building opportunity through market and competitor analysis.
* Develop and manage PPC campaigns, ensuring they are optimized for visibility and conversion.
* Use Google Analytics, Google AdWords, and other relevant sites to maintain and report on key metrics. Track and analyze website traffic flow and provide regular internal reports.
* Collaborate with team members in marketing, sales, and technical departments to coordinate brand awareness and marketing efforts.
Skills and Requirement:
* Bachelor's degree in Marketing, Business, or a related field.
* Minimum 1-2 years experience in digital marketing, particularly within the industry.
* Proven experience in managing social media platforms and executing social media campaigns.
* Strong understanding and experience with Google AdWords, Google Analytics, SEO, and PPC.
* Excellent grasp of social media and website metrics and best practices.
* Outstanding communication and interpersonal skills.
* Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
* Knowledge of HTML, CSS, and JavaScript is a plus. - [OPTIONAL]
Benefits:
Great Media Technologies offers competitive salaries, excellent health care, a flexible work environment, and various company perks based on performance.
Job Types: Full-time, Permanent
Pay: ₹20,000.00 - ₹25,000.00 per month
Benefits:
* Health insurance
* Leave encashment
* Paid sick time
* Paid time off
* Provident Fund
* Work from home
Schedule:
* Day shift
* Monday to Friday
Supplemental Pay:
* Performance bonus
* Yearly bonus
