As a Digital Marketing Specialist, you will be responsible for developing, implementing, and managing marketing campaigns that promote our clients' products and services. You will play a major role in enhancing brand awareness, driving website traffic, and generating leads through various digital platforms. You\'ll collaborate closely with our web development, design, and content teams to create cohesive strategies and impactful campaigns.
Key Responsibilities:
* Develop and execute digital marketing campaigns, including SEO, SEM, social media, email marketing, and paid advertising.
* Manage and grow social media channels (Facebook, Instagram, LinkedIn, Twitter, etc.) through content creation and engagement strategies.
* Perform keyword research and optimize content for SEO to improve search engine rankings.
* Monitor and analyze website traffic and user engagement metrics (Google Analytics, etc.).
* Collaborate with the content team to create compelling blog posts, articles, and multimedia content.
* Design and implement email marketing strategies and automation workflows.
* Monitor and manage digital advertising budgets across platforms (Google Ads, Facebook Ads).
* Stay updated on digital marketing trends and competitor strategies to stay ahead in the market.
Requirements:
* Proven experience in digital marketing or a related field.
* Strong understanding of SEO, SEM, social media marketing, and content marketing.
* Familiarity with Google Analytics, Google Ads, and social media advertising platforms.
* Excellent verbal and written communication skills.
* Strong analytical skills and ability to interpret marketing data.
* Experience with content management systems (CMS) and email marketing tools.
* Ability to work both independently and as part of a team.
* Creativity and a passion for staying updated with industry trends.
Education:
* Bachelor\'s degree in Marketing, Digital Media, Communications, or a related field.
Job Types: Full-time, Part-time, Fresher, Internship, Freelance
Pay: ₹5,000.00 - ₹12,000.00 per month
Benefits:
* Cell phone reimbursement
* Leave encashment
Schedule:
* Day shift
* Monday to Friday
Supplemental Pay:
* Performance bonus
* Yearly bonus
Experience:
* total work: 1 year (Preferred)
Work Location: In person
