Level: Team Lead
Position: Full Time
Experience: 3 -4 Years
Location: Hyderabad
### Roles and Responsibilities:
* Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns for all clients, across industries.
* Design, build, and maintain our social media presence.
* Work on content marketing and content syndication for all clients.
* Measure and report the performance of all digital marketing campaigns and assess them against goals (ROI and KPIs).
* Identify trends and insights, and optimize spend and performance based on the insights.
* Brainstorm new and creative growth strategies.
* Collaborate with internal teams to create landing pages and optimize user experience.
* Utilize strong analytical ability to evaluate the end-to-end customer experience across multiple channels and customer touchpoints.
* Collate and present regular weekly & monthly reports for all clients.
* Manage content machinery for clients\' content needs by liaising with freelance content writers.
* Evaluate emerging technologies and provide thought leadership and perspective for adoption where appropriate.
### Skills Required:
* Graduate in any specialization.
* Proven success in implementing SEO strategies for both B2B & B2C businesses.
* Expertise in A/B and other testing methods for optimizing performance.
* In-depth knowledge of tools required for SEO activities.
* Critical thinker and problem-solving skills.
* Team player with excellent time-management & communication skills.
### About Us:
The Go-To Guy is an end to end Brand Marketing & Creative Agency based out of Hyderabad, India. The Go-To Guy! is serving clients from India, UK and Dubai since the beginning of 2015.
