Job Description: Digital Marketing Manager
Location: Hyderabad, India
Company: United Brothers Company (Startup)
About Us:
United Brothers Company is a dynamic startup entering the wellness and health products market with a mission to deliver high-quality, original products without compromising on taste. We are passionate about making a significant impact in the digital space and are ready to go all out to capture the market. We are looking for a visionary Digital Marketing Manager who shares our enthusiasm and is eager to lead our digital growth strategy.
Position Overview:
We are seeking an experienced and innovative Digital Marketing Manager to spearhead our online marketing efforts. This role requires a strategic thinker who can build and execute comprehensive digital marketing strategies to drive brand awareness, customer engagement, and sales. The ideal candidate will have a deep understanding of digital marketing channels, trends, and tools, and be ready to take a hands-on approach to make our brand a digital success story.
Key Responsibilities:
* Develop and implement a robust digital marketing strategy to establish and grow the United Brothers brand in the wellness and health product market.
* Plan, execute, and optimize digital campaigns across multiple channels, including social media, search engines, email marketing, content marketing, influencer marketing, and affiliate marketing.
* Manage the company's online presence and reputation across all digital platforms.
* Collaborate with creative teams to create compelling and engaging content that resonates with our target audience.
* Conduct market research to identify trends, consumer behavior, and competitive landscape to refine marketing strategies.
* Utilize analytics tools to measure and report on the effectiveness of marketing campaigns and drive continuous improvement.
* Develop and manage budgets for digital marketing campaigns, ensuring cost efficiency and ROI.
* Stay updated with the latest digital marketing trends, tools, and best practices to maintain a competitive edge.
* Work closely with cross-functional teams, including product development and sales, to align marketing strategies with business goals.
* Drive growth in online traffic, conversion rates, and customer retention.
Qualifications:
* Bachelor's degree in Marketing, Business, or a related field; a Master's degree is a plus.
* 3+ years of experience in digital marketing, preferably within the FMCG, wellness, or health products industry.
* Proven track record of developing and executing successful digital marketing campaigns.
* Strong knowledge of digital marketing tools and platforms (e.g., Google Ads, Facebook Ads Manager, SEO tools, email marketing software, etc.).
* Excellent analytical skills and experience using data to drive decisions.
* Creative thinker with excellent communication and leadership skills.
* Passionate about health, wellness, and sustainability.
What We Offer:
* Competitive salary and performance-based incentives.
* Opportunity to lead and shape the digital strategy of a fast-growing startup.
* A dynamic and innovative work environment.
* Professional development and growth opportunities.
Job Type: Full-time
Pay: ₹50,000.00 - ₹70,000.00 per month
Benefits:
* Flexible schedule
* Health insurance
Schedule:
* Day shift
Supplemental Pay:
* Commission pay
Education:
* Bachelor's (Preferred)
Experience:
* Digital marketing: 5 years (Required)
* Manager: 2 years (Required)
Work Location: In person
