We are seeking a results-driven Digital Marketing Manager to lead our online marketing strategies and execution. The ideal candidate will have a proven track record in developing and implementing successful digital marketing campaigns. You should possess a deep understanding of current digital marketing trends and best practices, alongside strong analytical skills to optimize performance. If you're a strategic thinker with the ability to drive traffic, engagement, and sales, we want to hear from you.
\\*Key Responsibilities:\\*
\\*Digital Marketing Strategy Development & Execution:\\*
> Develop comprehensive digital marketing strategies aligned with business objectives.
> Implement and oversee digital marketing campaigns across SEO, SEM, social media, email marketing, and content marketing.
> Stay updated with digital marketing trends and adjust strategies to stay ahead of the competition.
\\*Content Creation and Management:\\*
> Lead content strategy and oversee the creation of engaging, brand-consistent content across various digital platforms.
> Ensure all content aligns with the brand's messaging and voice while driving engagement and conversions.
\\*SEO & SEM Management:\\*
> Optimize website content for search engines to improve organic rankings and visibility.
> Manage and refine pay-per-click (PPC) campaigns to maximize ROI and stay updated on the latest SEO/SEM trends and techniques.
\\*Social Media Strategy:\\*
> Create and execute social media strategies to increase brand awareness, audience engagement, and lead generation across all platforms (LinkedIn, Facebook, Instagram, etc.).
\\*Email Marketing Campaigns:\\*
> Design and run targeted email marketing campaigns with proper segmentation and personalization to boost engagement and conversion rates.
> Track and analyze campaign results to continuously improve performance.
\\*Analytics and Reporting:\\*
> Monitor key performance indicators (KPIs) across all digital channels.
> Analyze and report on campaign performance, providing actionable insights to the leadership team for data-driven decision-making.
\\*Budget Management:\\*
> Manage digital marketing budgets effectively, ensuring the best possible return on investment (ROI).
> Optimize the allocation of marketing resources to improve campaign efficiency and effectiveness.
\\*Qualifications:\\*
> 10-12 years of experience in a similar role
> Proven experience in digital marketing, including SEO, SMM, PPC, and content marketing.
> Solid understanding of various digital marketing tools, techniques, and platforms.
> Strong analytical skills, capable of deriving insights from data to inform marketing strategies.
> Excellent written and verbal communication skills, with attention to detail.
> Ability to think creatively and solve problems in a fast-paced environment.
> Up-to-date knowledge of the latest trends and technologies in digital marketing.
Why Join Us?
* Competitive salary and benefits package.
* Opportunity to work on exciting and challenging projects.
* Collaborative and supportive work environment.
* Opportunities for professional growth and development.
Interested Candidates can mail your CV to hr(at the rate)ivaninfotech.com
Job Type: Full-time
Schedule:
* Monday to Friday
Education:
* Bachelor's (Preferred)
Experience:
* Digital marketing Manager: 10 years (Required)
* Digital marketing: 10 years (Required)
Work Location: In person
Expected Start Date: 13/09/2024
