Job description
We are a leading company in the real estate/construction industry, committed to delivering exceptional value through innovative solutions and a customer-centric approach. We are seeking a talented Digital Marketing Specialist with experience in the real estate or construction sector to join our dynamic team and elevate our digital presence.
Responsibilities
* Strategy Development: Develop and implement digital marketing strategies tailored to the real estate or construction industry to boost brand awareness, drive website traffic, and generate qualified leads.
* Campaign Management: Oversee all aspects of digital marketing campaigns, including content creation, email marketing, social media management, SEO/SEM, and display advertising.
* Advertising Optimization: Create and optimize digital advertising campaigns across platforms such as Google Ads, Facebook Ads, LinkedIn Ads, and others to maximize ROI.
* Performance Monitoring: Use analytics tools (e.g., Google Analytics) to monitor and analyze campaign performance, providing regular reports and actionable insights to management.
* Trend Analysis: Stay current with the latest digital marketing trends, best practices, and industry developments, identifying new opportunities for growth and adaptation.
* Collaboration: Work closely with internal teams, including sales, product development, and design, to ensure integrated and effective marketing strategies.
* Campaign Testing: Continuously test and optimize marketing campaigns to enhance performance and return on investment (ROI).
* Social Media Management: Manage the company\'s social media accounts, engage with followers, and build brand loyalty through strategic content and interaction.
* Content Creation: Assist in the development and execution of content marketing initiatives, including blog posts, whitepapers, case studies, and videos.
* Industry Awareness: Monitor industry developments and competitor activities to identify opportunities and threats, adjusting strategies as needed.
Qualifications
* Education: Bachelor\'s degree in Marketing, Communications, or a related field.
* Experience: Proven experience in digital marketing within the real estate or construction industry is highly desirable.
* Digital Marketing Knowledge: Strong understanding of digital marketing channels and tactics, including SEO, SEM, email marketing, social media, and content marketing.
* Tools Proficiency: Hands-on experience with digital marketing tools and platforms, such as Google Analytics, Google Ads, Facebook Ads Manager, etc.
* Analytical Skills: Excellent analytical skills with the ability to interpret data and generate actionable insights.
* Creativity: Creative thinking and the ability to develop innovative marketing strategies.
* Communication: Strong communication skills, both written and verbal.
* Work Ethic: Ability to work independently and as part of a team in a fast-paced environment.
* Organization: Attention to detail and strong organizational skills.
* Adaptability: Positive attitude and willingness to learn and adapt to new technologies and trends.
Preferred Qualifications
* Certifications: Certification in Google Analytics, Google Ads, or other relevant digital marketing certifications.
* Web Design: Experience with web design and HTML/CSS.
* CRM Knowledge: Familiarity with CRM systems
* Optimization Techniques: Knowledge of A/B testing and conversion rate optimization techniques.
Job Types: Full-time, Permanent
Pay: ₹30,000.00 - ₹40,000.00 per month
Schedule:
* Day shift
Education:
* Bachelor's (Preferred)
Experience:
* Digital marketing: 3 year (Preferred)
* total work: 13year (Preferred)
Work Location: In person
Job Types: Full-time, Permanent
Pay: ₹30,000.00 - ₹35,000.00 per month
Education:
* Bachelor's (Preferred)
Experience:
* Digital marketing: 3 years (Required)
* total work: 3 years (Preferred)
Work Location: In person
