Job Location: Hyderabad, India
We are looking for a Digital Marketing Specialist with 3-4 years of experience in a B2B environment and a great track record of generating leads online.
The ideal candidate should have knowledge of implementing the following:
SEO:
* Keyword research and competitor research
* On-page optimisation
* Off-page strategy
Google Analytics:
* Using tag manager to check for install, errors and optimise
* Track source of visits (SEO, AdWords, Social Media, etc.)
* Track which source a lead came from & implement conversion tracking
* Discover reason for bounce rate/exit
AdWords:
* Manage AdWords campaigns
* Finding the right keywords for ad creation
* Track conversion and performance
* Suggest strategy to improve performance
We prefer candidates with:
* A diploma or certification in Digital Marketing from a reputed online or offline institute.
* Experience using Wordpress, Zoho CRM
* Fluent communication skills in English
* Experience working in a cross-cultural environment since our team is spread across India and South East Asia
