Job Title: Digital Marketing Specialist
Location: Surat,India
Working Hours:10 AM to 7 PM
Job Summary:
We are seeking a highly motivated and experienced Digital Marketing Specialist to join our dynamic team in the Forex industry. The ideal candidate will have a strong background in digital marketing, with a focus on driving growth and engagement through various online channels. This role requires a strategic thinker with a proven track record in developing and executing digital marketing campaigns that drive results.
Key Responsibilities:
- Develop, implement, and manage digital marketing campaigns across various channels including SEO/SEM, email, social media, and display advertising.
- Plan and execute all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
- Design, build, and maintain our social media presence.
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Identify trends and insights, and optimize spend and performance based on the insights.
- Brainstorm new and creative growth strategies through digital marketing.
- Plan, execute, and measure experiments and conversion tests.
- Collaborate with internal teams to create landing pages and optimize user experience.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
Preferred Qualifications:
Technical Experience: 2-3 years of experience working in a marketing or lead generation agency.
Industry Knowledge:Knowledge of the Forex market and trading platforms.
Technical Skills: Proficiency in email marketing tools, PPC platforms, SEO best practices,social media marketing,HubSpot, Marketo, or similar.
Analytical Skills: Strong analytical skills with the ability to interpret data and generate actionable insights.
Project Management: Excellent project management skills with the ability to coordinate multiple initiatives and work collaboratively with a cross-functional team.
Creativity: Ability to create compelling and engaging marketing offers.
Adaptability: Ability to quickly adapt to new tools, platforms, and methodologies in the fast-evolving marketing landscape.
Job Types: Full-time, Permanent
Pay: ₹10,000.00 - ₹30,000.00 per month
Benefits:
* Flexible schedule
* Paid time off
Schedule:
* Day shift
Supplemental Pay:
* Performance bonus
Education:
* Bachelor's (Preferred)
Experience:
* Digital marketing: 1 year (Preferred)
Work Location: In person
