Job Description:
Responsibilities:
* Develop and implement digital marketing strategies to drive online traffic to the company website.
* Plan and execute all digital marketing campaigns, including SEO/SEM, email, social media, and display advertising.
* Design, build, and maintain our social media presence.
* Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
* Identify trends and insights, and optimize spend and performance based on the insights.
* Brainstorm new and creative growth strategies.
* Collaborate with internal teams to create landing pages and optimize the user experience.
* Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
* Instrument conversion points and optimize user funnels.
* Collaborate with agencies and other vendor partners.
* Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
Requirements:
* Proven working experience in digital marketing.
* Demonstrable experience leading and managing SEO/SEM, marketing databases, email, social media, and/or display advertising campaigns.
* Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
* Experience in optimizing landing pages and user funnels.
* Solid knowledge of website analytics tools (e.g., Google Analytics)
* Experience in setting up and optimizing Google AdWords campaigns.
* Strong analytical skills and data-driven thinking.
* Up-to-date with the latest trends and best practices in online marketing and measurement.
Benefits:
* Competitive salary and benefits package.
* Opportunity to work with a dynamic and creative team.
* Career growth and development opportunities.
Job Type: Full-time
Pay: ₹15,000.00 - ₹40,000.00 per month
Education:
* Bachelor's (Preferred)
Experience:
* Digital marketing: 3 years (Preferred)
* total work: 5 years (Preferred)
Work Location: In person
Application Deadline: 25/09/2024
