* Experience
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2+ Years
* Job-Type
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Full Time
* Location
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Lucknow
About the role
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Want to work as an SEO Specialist? Join our continuously blooming digital marketing team. The Ideal candidate will have knowledge and experience in the field of digital marketing with SEO as major expertise. SEO Expert will be responsible for strategizing, administering, analysing and helping to manage SEO strategies in the eCommerce industry.
Responsibilities
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* Ability to work both with clients as well in-house projects.
* Understand business, USP and map business to end customers.
* Explanation ability of SEO strategies to clients in a non technical manner & focusing on how SEO impacts business
* Experience with Google SEO, including Analytics, Webmaster Tools & Google Tag Manager
* Strong understanding of Keyword research
* Strong understanding of Google Algorithms
* A functional understanding of HTML, JS, CSS and Liquid Languages
* Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.
* Ability to perform a complete site audit, including performance, technical, link and on-page audit
* Ability to work with back-end SEO elements such as sitemap.xml, robots.txt, metadata, site speed optimisation, and related skills
* Strong in link building and viral Off page strategies
* Deep understanding of mobile SEO strategies
* A solid grasp of how blogging, press releases, social media, and related strategies go hand-in-hand with SEO.
* Experience in building inbound organic search traffic and improving SERPs Strong understanding of Local and International SEO strategies.
* Background in creating comprehensive reports showing web analytics, webmaster data and site evaluations.
* An up-to-date, working knowledge of current, past, and projected trends in the SEO industry
Technical Requirements
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* Familiarity with the best SEO tools in the trade like Google Search Console, SEMRush, Aherfs, Moz etc.
* Work closely with other team members to meet client goals
* Ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving client goals.
* Work experience with e-commerce stores Optimization over platforms like ( ( Wordpress/Woocommerce, Shopify, Bigcommerce, Prestashop, magento, opencart, wix, weebly, Square space etc.)
* Experience with CRM tools, marketing automation, digital attribution, and campaign management Skills.
Educational Qualification
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UG/PG-Any Graduate-Any Specialization Preferred
