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Exp:1+ year
E-Commerce Specialist
Job Responsibilities
* Manage the company\'s e-commerce platform(s), such as Shopify. Ensure smooth operation, perform regular updates, and troubleshoot any technical issues or bugs. Optimize the platform\'s features and capabilities to meet business needs.
* Collaborate with the marketing team to develop and execute digital marketing campaigns that drive traffic, increase brand awareness, and generate online sales.
* Utilize web analytics tools, such as Google Analytics or Adobe Analytics, to track website performance, measure key performance indicators (KPIs), and generate actionable insights.
Job Requirements
* MBA in Marketing, or a related field (or equivalent experience).
* Familiarity with web analytics tools, such as Google Analytics or Adobe Analytics, for tracking and analyzing e-commerce metrics.
* Knowledge of conversion rate optimization (CRO) techniques and user experience (UX) design principles.