Job Title: Email Marketing Executive
Qualifications: Graduate/ Post graduate
Key Responsibilities:
* Conducting market research to better comprehend prevailing consumer behaviors.
* Reviewing our former campaigns to ascertain areas of strength and weakness, which could inform subsequent outputs.
* Conceptualizing marketing campaigns that speak directly to the pain points of existing and prospective clientele.
* Creating well-written copy that is free from mistakes.
* Collaborating with Graphic Designers to improve the appearance layout of outputs.
* Maintaining a database of customers who have opted to receive our correspondence.
* Distributing emails through the use of automation software.
* Monitoring and reporting on the utility of each campaign.
Skills Required:
* Basic HTML and CSS Knowledge
* Copywriting
* Analytics and Testing
* User Experience
* Email-specific Technology
* Email Protection and Authentication
* Deliverability
* Social Media Integration
* Personalization
* Engagement
* Data Management
* Attention to Detail
* Graphic Design
Experience: 2 to 5 years
Location: Kolkata
Kindly mention the following points on the body of the email for fast processing
* Current CTC
* Expected CTC
* Current Organization
* Total Experience
If you think you are suitable for this role, please forward your updated resume at career@kredentacademy.com or career@kredent.com
