* Develop and execute end-to-end email marketing campaigns, from conceptualisation to delivery and analysis.
* Create engaging and compelling email content that resonates with our audience and aligns with our brand voice, including engaging copy, appealing visuals and persuasive calls to action.
* Segment and manage email lists, ensuring accurate targeting and personalised communication based on customer demographics, preferences and behaviour.
* Design visually appealing email templates that are responsive across devices and browsers.
* Identifying opportunities for email optimisation and implementing A/B testing to analyse performance metrics to optimise campaign effectiveness and engagement rates.
* Monitor and study email campaign key performance indicators (KPIs), such as email deliverability, open rates, click-through rates, conversions and ROI.
* Stay updated with the industry trends and the best practices in email marketing to drive innovation and continuous improvement.
Job Type: Full-time
Pay: ₹10,000.00 - ₹12,000.00 per month
Schedule:
* Day shift
Work Location: In person