We're looking for a dynamic Google & Facebook Ad Specialist to join our marketing team and help us grow our digital footprint. If you have a knack for crafting compelling ad campaigns and a passion for digital marketing, we want you on board!
Key Responsibilities:
General Responsibilities:
* Design, implement, and monitor ad campaigns on Google Ads and Facebook Ads Manager.
* Analyze performance data and optimize campaigns to achieve maximum ROI.
* Collaborate with the marketing team to align ad strategies with overall marketing goals.
* Conduct A/B testing on various ad elements to identify the most effective strategies.
* Manage budgets and forecast marketing project spending.
* Stay up-to-date with the latest changes in ad platforms and industry trends.
* Implement and manage conversion tracking with Google Tag Manager to ensure accurate data collection and insights.
Google Conversion Tracking:
* Implement and manage Google Ad conversion tracking systems using Google Tag Manager and Google Analytics for WordPress websites.
* Analyze Google Ad performance to derive insights and actionable recommendations.
* Maintain accuracy and functionality of all tracking implementations on Google platforms.
Facebook Conversion Tracking:
* Set up and optimize Facebook conversion tracking with Facebook Pixel on WordPress websites.
* Monitor and analyze Facebook advertising campaigns to optimize strategies based on tracking data.
* Ensure the integrity and precision of Facebook Pixel implementations and data reporting.
Qualifications:
* Proven experience with Google Ads, Google Tag Manager, Google Analytics, Facebook Ads Manager, and Facebook Pixel.
* Deep understanding of digital marketing principles, especially SEO/SEM.
* Proficient in data analysis tools and methodologies.
* Strong problem-solving skills and attention to detail.
* Excellent communication abilities, capable of presenting complex data clearly.
* Bachelor\'s degree in Marketing, Business, Statistics, or a related field is preferred.
Requirements:
* Proven experience managing PPC campaigns across Google and Facebook.
* Strong analytical skills and experience with Google Analytics, Google Tag Manager, and ad serving tools.
* Excellent communication and team collaboration skills.
* Ability to work in a fast-paced, results-oriented environment.
* Certification in Google Ads and Facebook Blueprint is a plus.
We Offer:
* Competitive salary and comprehensive benefits.
* Opportunities for professional growth in a dynamic environment.
* Supportive work culture with remote work options.
Job Types: Full-time, Permanent
Pay: From ₹30,000.00 per month
Benefits:
* Flexible schedule
* Work from home
Schedule:
* Evening shift
Supplemental Pay:
* Performance bonus
Education:
* Bachelor's (Preferred)
Experience:
* total work: 4 years (Required)
* Conversion optimization: 2 years (Required)
* Google Tag Manager: 2 years (Required)
* Google Analytics: 2 years (Required)
* Google AdWords: 3 years (Required)
* Google Ads: 3 years (Required)
* Facebook Advertising: 3 years (Required)
* Google Ad Manager: 3 years (Required)
Work Location: In person
