About Stark.Ai:
Stark.Ai is at the forefront of using artificial intelligence to revolutionize candidate search and recruitment. We're building the most advanced AI-driven platform for recruiters, empowering them with cutting-edge tools that streamline the hiring process and deliver unparalleled sourcing accuracy. As a hyper-growth startup, we've achieved over 100% month-over-month growth since launch, and now, we're seeking a visionary Marketing Lead to help propel us to new heights.
Position Overview:
We\'re looking for a dynamic and results-driven Marketing Lead , who thrives in a fast-paced startup environment and has a proven track record of driving growth through strategic marketing initiatives. In this role, you will take ownership of our digital marketing efforts, focusing on growing awareness and demand for Stark.Ai\'s AI-powered recruitment platform. You\'ll need a strong understanding of B2B marketing, though B2C experience is also highly valued. As an individual contributor, you'll develop, implement, and optimize marketing strategies to help scale our business and solidify our footprint in the recruitment tech space.
Key Responsibilities:
* Own the Marketing Strategy : Develop, execute, and manage the overall marketing plan to support Stark.Ai\'s rapid growth, ensuring that campaigns drive awareness, customer acquisition, and product adoption.
* Digital Marketing : Lead all digital marketing efforts across channels such as SEO/SEM, email, content marketing, paid ads, and social media. Drive targeted campaigns that resonate with our recruiter audience.
* Content Development : Collaborate with internal and external teams to produce high-quality, engaging content for diverse platforms, including blogs, case studies, webinars, video content, and more.
* Lead Generation & Nurturing : Spearhead campaigns designed to capture high-quality leads, building and nurturing relationships throughout the recruitment funnel—from awareness to decision-making stages.
* Brand Positioning & Messaging : Own the development and continuous iteration of our brand positioning, communication strategies, and key messaging to distinguish Stark.Ai as the premier recruitment AI platform.
* Data-Driven Approach : Use analytics and KPIs to measure the success of marketing activities, optimize campaigns, and inform strategic planning. Master A/B testing and iteratively improve performance.
* Partnerships & Collaboration : Establish and maintain relationships with partners, influencers, and recruitment industry experts to drive brand collaboration opportunities.
* Startup Agility : Adapt to shifting priorities quickly and efficiently, contributing innovative ideas and being able to execute with minimal oversight.
Who You Are:
* Self-Starter : You are capable of owning projects end to end with little need for supervision and thrive in an environment where autonomy is key.
* Collaborative : While you can work independently, you're also a team player who enjoys cross-functional collaboration.
* Strategic with Hustle : You can think big picture but aren\'t afraid to dive into the tactical weeds to get results in a startup environment.
Qualifications:
* 7-10 years of experience in marketing roles, preferably for B2B SaaS or tech-oriented companies; B2C experience is also valuable.
* Proven track record of running successful digital marketing campaigns, with a focus on lead generation and conversion.
* Strong understanding of various marketing channels including SEO/SEM, Google Ads, LinkedIn Ads, social media platforms, email, and content marketing.
* Excellent understanding of metrics, analytics, and A/B testing tools (Google Analytics, HubSpot, etc.).
* Ability to create content that captures both technical and non-technical audiences.
* Experience managing marketing budgets and optimizing for ROI.
* Passion for innovation, AI technology, and the future of recruitment.
* Ability to thrive in a highly dynamic and fast-paced startup environment.
What\'s In It for You:
* Be part of a rapidly growing team building the future of AI-powered recruitment.
* Freedom to shape and execute marketing strategies in a creative and supportive environment.
* Competitive compensation and benefits.
* Work alongside founders and a leadership team that values marketing as a key piece of the company\'s growth puzzle.
* Opportunities for personal and professional growth with a front-row seat at a hyper-growth startup.
Job Type: Full-time
Pay: ₹50,000.00 - ₹120,000.00 per month
Experience:
* total work: 5 years (Required)
* Marketing: 4 years (Required)
Work Location: In person
Application Deadline: 21/09/2024
