Job Title: Marketing Manager
Location: Begumpet, Hyderabad
Job Type: Full-time, Remote
Compensation: Rs.40,000/-
About the Role:
We are an innovative online education provider offering specialized programs in the field of medical genetics. Our goal is to empower students with the knowledge and skills necessary to excel in the rapidly evolving fields of genomics and bioinformatics. We are looking for a highly motivated Marketing Manager to spearhead digital marketing efforts and help drive student enrollments for our flagship educational programs.
Job Overview:
As the Marketing Manager, you will be responsible for developing and executing comprehensive digital marketing campaigns aimed at increasing student enrollment in our online education programs. You will work remotely from India and collaborate with the team to ensure that our brand reaches the right audience through targeted marketing initiatives. The ideal candidate is self-driven, results-oriented, and has a proven track record in digital marketing, preferably in the education sector.
Key Responsibilities:
* Digital Marketing Campaigns: Create and manage digital marketing strategies across platforms such as social media (Facebook, LinkedIn, Instagram) and search engines (Google Ads).
* Lead Generation: Develop and implement lead generation tactics to attract prospective students to our online courses.
* Content Marketing: Collaborate on content creation, including blog posts, social media updates, newsletters, and webinars to promote the programs.
* SEO Optimization: Optimize the website for SEO to improve organic traffic and visibility in search engines.
* Email Marketing: Plan and execute email campaigns to engage potential students and convert leads into enrollments.
* Analytics & Reporting: Monitor and analyze campaign performance using tools like Google Analytics and provide regular reports with actionable insights.
* Partnerships & Collaborations: Identify and cultivate relationships with educational institutions, influencers, and industry leaders to expand program outreach.
Qualifications:
* Bachelor\'s degree in Marketing, Business, or a related field.
* 3-5 years of experience in digital marketing, preferably within the education sector or ed-tech.
* Proficient in social media marketing, Google Ads, and SEO/SEM.
* Strong knowledge of marketing tools such as Google Analytics, HubSpot, or other automation platforms.
* Excellent written and verbal communication skills.
* Ability to work independently and manage multiple campaigns effectively.
* Creative mindset with strong analytical and problem-solving abilities.
Preferred:
* Experience in the education industry or working with online learning platforms.
* Familiarity with genetics, bioinformatics, or the healthcare sector is a plus.
Why Work with Us:
* Be part of an organization that is transforming the future of education in the field of genetics and genomics.
* Flexible, remote work environment with opportunities for professional growth.
* Autonomy to shape and implement impactful marketing strategies.
* Opportunity to make a meaningful impact in promoting cutting-edge educational programs.
Job Type: Full-time
Pay: ₹40,000.00 per month
Education:
* Bachelor's (Required)
Experience:
* Client Management: 1 year (Required)
* total work: 1 year (Required)
* Marketing: 1 year (Required)
Work Location: In person
