Marketing Manager - Anderson Technology Pvt Ltd

Date Posted: Oct 07, 2024

Job Detail

  • Location:
    Kolkata, West Bengal, India
  • Company:
  • Type:
    Full Time/Permanent
  • Shift:
    Rotating
  • Positions:
    N/A
  • Minimam Experience:
    N/A

Job Description

We are seeking a strategic and results-driven Marketing Manager to lead our marketing efforts and drive brand growth. The ideal candidate will have a strong background in digital marketing, brand management, and campaign execution. As a Marketing Manager, you will be responsible for developing and implementing marketing strategies that increase brand awareness, generate leads, and support business objectives.

Key Responsibilities:

* Design and implement comprehensive marketing plans that align with company goals and drive growth.
* Oversee content creation and distribution across various channels, ensuring consistent brand messaging and engagement.
* Maintain and enhance brand identity through strategic initiatives, ensuring brand consistency across all marketing materials and platforms.
* Conduct market research to identify trends, customer needs, and competitive landscape, using insights to inform marketing strategies.
* Plan, execute, and optimize marketing campaigns to achieve key performance indicators (KPIs) and drive customer acquisition.
* Lead, mentor, and collaborate with a team of marketing professionals to achieve departmental goals.
* Manage marketing budgets, ensuring cost-effective allocation of resources and achieving maximum impact.
* Identify and build strategic partnerships to expand brand reach and enhance marketing initiatives.

Qualifications:

* Bachelor\'s degree in Marketing, Business, or a related field; MBA or advanced degree is a plus.
* 5+ years of experience in marketing, with at least 2 years in a managerial role.
* Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
* Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.
* Experience with marketing tools and platforms such as Google Analytics, CRM software, and marketing automation tools.
* Creative thinker with a passion for innovation and a track record of successful marketing campaigns.
* Ability to manage multiple projects in a fast-paced environment, with strong organizational skills and attention to detail.

Job Types: Full-time, Permanent

Pay: ₹35,000.00 - ₹45,000.00 per month

Benefits:

* Cell phone reimbursement
* Commuter assistance
* Leave encashment

Schedule:

* Day shift

Supplemental Pay:

* Performance bonus
* Quarterly bonus

Education:

* Bachelor's (Preferred)

Experience:

* total work: 5 years (Preferred)

Work Location: In person

Company Overview

Kolkata, West Bengal, India

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