About the Role:
In this fast-paced role, you'll be responsible for developing and executing a comprehensive digital
marketing strategy to drive user acquisition, brand awareness, and achieve key business objectives.
You'll wear multiple hats and be a master of various marketing channels, including social media, paid
advertising, SEO, and email marketing.
Responsibilities:
* Conduct market research and competitor analysis to identify target audiences and opportunities.
* Develop and manage paid advertising campaigns across platforms like Google Ads, Facebook
Ads, etc. (20-30% of time)
* Develop and implement a social media strategy to build brand awareness, community
engagement, and drive traffic (30-40% of time).
* Manage and optimize social media accounts across various platforms (e.g., Instagram, Twitter,
Facebook) (20-30% of time).
* Implement and manage SEO best practices to improve organic search ranking (10-15% of time).
* Develop and execute email marketing campaigns to nurture leads and drive conversions (10-
15% of time).
* Analyze campaign performance data across all channels and identify areas for improvement.
* Track and report on key performance indicators (KPIs) to measure marketing effectiveness.
* Stay up-to-date on the latest digital marketing trends and best practices.
Qualifications:
* 4-5 years of experience in performance marketing with a proven track record of success.
* Strong understanding of marketing attribution models and key performance indicators (KPIs).
* Experience in managing and optimizing paid advertising campaigns across various platforms.
* Excellent knowledge of social media marketing best practices for different platforms (e.g.,
Instagram, Twitter, Facebook).
* Working experience with SEO best practices.
* Experience with email marketing platforms and campaign management.
* Proficiency in marketing analytics tools (e.g., Google Analytics, Facebook Ads Manager).
* Excellent communication, collaboration, and time management skills.
* Ability to work independently and manage multiple projects simultaneously.
Benefits:
We offer a competitive salary and benefits package, along with the opportunity to work on a cuttingedge
product in a fast-paced startup environment.
To Apply:
Please submit your resume and cover letter outlining your experience and interest in the position
Job Types: Full-time, Permanent
Pay: ₹50,000.00 - ₹60,000.00 per month
Ability to commute/relocate:
* Memnagar, Ahmedabad: Reliably commute or planning to relocate before starting work (Required)
Education:
* Bachelor's (Preferred)
Experience:
* total work: 5 years (Required)
* Marketing: 4 years (Required)
Language:
* Gujarati, Hindi and English (Required)
Work Location: In person
