Marketing Manager - Ciel HR

Date Posted: Oct 07, 2024

Job Detail

  • Location:
    Madurai, Tamil Nadu, India
  • Company:
  • Type:
    Full Time/Permanent
  • Shift:
    Rotating
  • Positions:
    N/A
  • Minimam Experience:
    N/A

Job Description

Marketing Manager Responsibilities:

* Strategic Planning:
* Marketing Strategy: Develop and implement marketing plans to promote the hotel\'s services and amenities.
* Brand Positioning: Ensure the hotel's brand is effectively communicated through various marketing channels.
* Digital and Traditional Marketing:
* Online Presence: Manage the hotel's website, social media accounts, and online advertising.
* Content Creation: Develop marketing materials, including brochures, newsletters, and promotional content.
* Campaign Management: Plan and execute advertising campaigns to attract different customer segments.
* Market Analysis:
* Competitor Research: Analyze competitors\' strategies and market trends.
* Guest Insights: Gather and utilize guest feedback to tailor marketing efforts.
* Partnerships and Networking:
* Collaborations: Build relationships with travel agencies, local businesses, and influencer to boost the hotel\'s visibility.
* Sponsorship: Explore opportunities for sponsorship or collaborations that align with the hotel\'s brand.
* Performance Tracking:
* Analytics: Monitor the effectiveness of marketing campaigns and adjust strategies based on performance metrics.

Event Management Responsibilities:

* Event Planning and Coordination:
* Event Conceptualization: Develop event themes and concepts that align with the hotel\'s brand and target audience.
* Logistics: Handle all logistical aspects, including venue setup, catering, audio-visual needs, and guest management.
* Client and Guest Relations:
* Client Interaction: Work with clients to understand their needs and preferences for events.
* Guest Experience: Ensure a high-quality experience for guests, from pre-event communication to post-event follow-up.
* Budget Management:
* Cost Control: Develop and manage budgets for events, ensuring that all expenditures are within financial limits.
* Revenue Generation: Explore ways to maximize revenue through event packages and upselling additional services.
* Vendor Management:
* Suppliers: Coordinate with external vendors, such as caterers, decorators, and entertainers.
* Contracts: Negotiate and manage contracts with suppliers and service providers.
* Marketing for Events:
* Promotion: Create and execute marketing campaigns specifically for events to drive attendance.
* Branding: Ensure that events are marketed in a way that reinforces the hotel's brand and attracts the desired audience.
* Event Execution and Evaluation:
* On-the-Day Management: Oversee the event\'s execution, addressing any issues that arise.
* Post-Event Analysis: Evaluate the success of events, gather feedback, and make recommendations for future improvements.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 per month

Schedule:

* Day shift

Education:

* Bachelor's (Preferred)

Experience:

* Client Management: 1 year (Preferred)
* total work: 1 year (Preferred)
* Marketing: 1 year (Preferred)

Work Location: In person

Company Overview

Madurai, Tamil Nadu, India

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