Job description
The ideal candidate has a strong grasp of current marketing tools and strategies and is able to lead integrated digital marketing campaigns from concept to execution. The digital marketing manager will work with the teams to launch campaigns on time and budget and drive the advertisement efforts overall on social media.
Roles and Responsibility
* Have to manage the entire D2C business.
* Lead ROI-driven paid advertising efforts on Facebook, compose relevant ad copy, create new campaigns, develop and implement A/B tests on copy and landing pages, and publish a weekly ROI report.
* Understand organisation goals and how to maximise those measures of success through tactical strategies, technologies, and data analytics.
* Suggest Landing page optimisations for a better conversion rate.
* Manage persona-driven ad requirements with the help of the content and creative team.
* Manage and monitor growth by implementing campaign solutions; build campaigns, monitor and optimise for performance and work towards performance-driven marketing objectives.
* Manage the implementation, tracking, and measurement of integrated 360-degree, digital marketing campaigns within the timelines and budgets.
* Continuous experiment and run A / B Testing on campaigns, messaging and targeting to improve ROI.
* Religiously track funnel conversion and identify key areas for improvement. Engage with the concerned team to drive engagements and deliver results
Qualifications and requirements
* 2-5 years of experience managing marketing Ads for.
* Consumer mindset to understand user experience, persona, and personalised marketing.
* Strong attention to detail, problem-solver, and independent performer.
* Prior experience in a campaign management role is preferable.
* Have strong tech knowledge and should be aware of day-to-day industry trends.
* Demonstrate organisational skills, flexibility, and ability to produce results in a fast-paced environment.
Job Types: Full-time, Permanent
Pay: ₹25,000.00 - ₹35,000.00 per month
Benefits:
* Paid sick time
* Paid time off
Schedule:
* Day shift
Experience:
* total work: 2 years (Preferred)
Location:
* Vesu Village, Surat, Gujarat (Preferred)
Work Location: In person
