##### Job Summary:
The SEO Specialist will be responsible for developing and implementing effective search engine optimization strategies to improve Deejos' online visibility, drive organic traffic, and enhance search engine rankings. This role requires a data-driven individual with a strong understanding of SEO best practices, keyword research, and performance analysis.
##### Key Responsibilities:
* SEO Strategy Development:
+ Develop and execute comprehensive SEO strategies aligned with Deejos' marketing goals.
+ Conduct keyword research to identify opportunities for content optimization and growth.
* On-Page Optimization:
+ Optimize website content, meta tags, and other on-page elements to improve search engine rankings.
+ Ensure website architecture is search-engine friendly.
* Off-Page Optimization:
+ Develop and implement link-building strategies to improve domain authority.
+ Engage in outreach activities to build relationships and acquire backlinks.
* Content Collaboration:
+ Work closely with the content strategist and writers to create SEO-friendly content.
+ Provide guidance on keyword usage, content structure, and optimization techniques.
* Technical SEO:
+ Conduct regular website audits to identify and resolve technical SEO issues.
+ Ensure the website is mobile-friendly and has optimal loading speeds.
* Performance Analysis:
+ Monitor and analyze website performance using SEO tools (e.g., Google Analytics, Google Search Console, SEMrush).
+ Generate regular performance reports and provide actionable insights.
* Staying Updated:
+ Stay current with the latest SEO trends, algorithm updates, and industry best practices.
+ Implement new strategies to maintain a competitive edge.
##### Qualifications:
* Education:
+ Bachelor\'s degree in Marketing, Computer Science, or a related field.
* Experience:
+ Minimum of 3 years of experience in SEO.
+ Proven track record of improving search engine rankings and driving organic traffic.
* Skills:
+ Strong understanding of SEO principles and best practices.
+ Proficiency in SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs).
+ Excellent analytical and problem-solving skills.
+ Strong communication and collaboration skills.
+ Knowledge of HTML, CSS, and website content management systems (CMS).
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