Title: PPC Specialist
We are seeking an enthusiastic and passionate PPC Specialist with at least 3 years of experience in Google Ads, Facebook Ads, and other PPC advertising platforms. The ideal candidate will have a proven track record in executing and optimizing campaigns across various digital channels.
Key Responsibilities:
* Execute and manage all Search Engine Marketing (SEM) and Social Media Marketing (SMM) campaigns.
* Analyze and optimize Google Ads, Facebook Ads, and other paid media channels to drive performance.
* Conduct regular campaign health checks and make necessary adjustments to ensure optimal results.
* Identify trends, analyze data from Google Analytics & E-commerce tracking, and provide actionable insights.
* Optimize spend and performance based on data-driven insights to maximize ROI.
* Develop and implement creative strategies for campaign growth and continuous improvement.
* Plan, execute, and evaluate experiments and conversion tests to enhance campaign performance.
* Monitor and achieve the monthly KPIs set by clients, ensuring alignment with their goals.
* Maintain effective communication with stakeholders and project coordinators throughout the campaign lifecycle.
* Create and deliver detailed performance reports on a weekly/monthly basis to clients.
* Stay up-to-date with the latest updates and best practices on Google and Facebook advertising platforms.
Skills Required:
* Strong expertise in Pay Per Click (PPC) and Performance Marketing, with a proactive approach to staying ahead of industry trends.
* A technical background with a degree is preferred.
* Excellent command of English, both written and oral.
* Solid understanding of advertising and marketing concepts.
* Proficiency in Microsoft Excel for data analysis and reporting.
Job Type: Full-time
Pay: ₹30,000.00 - ₹35,000.00 per month
Benefits:
* Flexible schedule
Schedule:
* Day shift
Supplemental Pay:
* Performance bonus
* Yearly bonus
Experience:
* Google Ads: 3 years (Preferred)