Job Summary:
Are you a digital marketing expert with a passion for driving online growth? Do you excel at creating impactful campaigns that engage and convert? If so, we want to hear from you!
Key Responsibilities:
Campaign Strategy: Develop and implement effective advertising strategies on Google Ads (Search, Display, Video) and Facebook Ads (including Instagram) to achieve marketing objectives.
Ad Creation and Optimization: Create, manage, and optimize ads across Google Ads and Facebook Ads platforms to maximize performance, including audience targeting, bidding strategies, and creative testing.
Budget Management: Monitor and manage advertising budgets effectively across platforms, ensuring efficient allocation and optimal ROI.
Analytics and Reporting: Utilize analytics tools (e.g., Google Analytics, Facebook Ads Manager) to track campaign performance, analyze data, and provide actionable insights and recommendations for improvement.
Conversion Tracking: Implement and optimize conversion tracking mechanisms to measure the effectiveness of ad campaigns and optimize for conversions.
Stay Updated: Stay informed about industry trends, platform updates, and best practices in Google Ads and Facebook Ads to continually refine strategies and tactics.
Qualifications:
Education:
* Bachelor\'s degree in marketing, business, or a related field.
Experience:
* Proven working experience in digital marketing for 2-3 years.
* Experience in optimizing landing pages and user funnels.
* Experience with A/B and multivariate experiments.
Skills:
* Solid knowledge of website analytics tools
* Working knowledge of ad serving tools.
* Experience in setting up and optimizing Google AdWords campaigns.
* Strong analytical skills and data-driven thinking.
* Up-to-date with the latest trends and best practices in online marketing and measurement.
Soft Skills:
* Excellent communication and interpersonal skills.
* Ability to work in a team and independently.
* Creativity and innovative thinking.
* Time management and organizational skills.
Job Type: Full-time
Pay: ₹15,000.00 - ₹25,000.00 per month
Experience:
* total work: 1 year (Preferred)
Work Location: In person
