Job Description

Job Description / Responsibilities
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* Evaluating and improving existing channel marketing strategies.
* Developing new channel marketing strategies and implementing marketing plans.
* Targeting specific channels to promote products and services, including pay-per-click advertising, social media platforms, emails, website content, and SEO strategies.
* Analyzing market data, trends, consumer preferences, and competitor behaviour to optimize marketing strategies.
* Determining which platforms to advertise on and adapting campaigns accordingly.
* Gathering marketing campaign data, evaluating the impact of strategies, and reporting the results.
* Deploying channel marketing strategies in collaboration with the marketing team, senior managers, and other departments.
* Overseeing the marketing team and documenting processes.
* Managing all marketing campaign communications and establishing strong partner networks.
* Keeping track of and implementing the latest marketing technologies and techniques.
Desired profile of the candidate
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We are seeking an innovative channel marketing manager to plan and oversee the implementation of our marketing strategies across all available channels. You will be developing channel-specific marketing strategies, planning marketing campaigns, and managing marketing communications.



To ensure success as a channel marketing manager, you should demonstrate extensive knowledge of channel marketing strategies and experience in a related industry. An outstanding channel marketing manager will be someone whose expertise results in optimized marketing strategies and increased profitability.


Qualification
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* Bachelor\'s degree in marketing, advertising, business, or a related field.
* A minimum of 5 years of experience in channel marketing.
* In-depth knowledge of current digital marketing technologies and techniques.
* Proficiency in channel management software, such as DataFeedWatch and ChannelAdvisor Enterprise.
* Exceptional analytical and strategic thinking skills.
* Superb leadership, communication, and collaboration capabilities.
* Excellent time-management and organizational skills.
* Advanced ability to drive creativity and innovation.