About Us
At Techsters, we are at the forefront of innovation, driving digital marketing strategies for leading brands. As we continue to expand, we are looking for a highly skilled Senior SEO Expert with multidisciplinary experience to lead and optimize our SEO efforts across various digital channels. This is an exciting opportunity to make a significant impact within a dynamic and fast-growing company.
Job Summary
The Senior SEO Expert will be responsible for developing, implementing, and managing SEO strategies that drive organic growth, improve search engine rankings, and enhance the online presence of our clients. The ideal candidate will have a proven track record of delivering successful SEO strategies across various industries and disciplines, including on-page, off-page, technical SEO, and content strategy. You will collaborate with cross-functional teams such as content creators, developers, and marketing strategists to ensure alignment with broader digital marketing goals.
Key Responsibilities
* SEO Strategy Development: Create and execute comprehensive SEO strategies that align with client goals, including keyword research, content optimization, link-building, and technical SEO enhancements.
* Multidisciplinary Approach: Leverage expertise across various disciplines like web development, content marketing, social media, PPC, and analytics to ensure holistic SEO strategies.
* On-Page & Off-Page Optimization: Conduct thorough audits and optimization of websites, including meta tags, content, images, internal linking, and external link-building strategies.
* Technical SEO: Work closely with development teams to ensure SEO best practices are properly implemented on newly developed code, and suggest improvements for site structure, crawling, indexing, mobile performance, and site speed.
* Content Strategy: Collaborate with content creators to ensure content is SEO-optimized, relevant, and aligns with user intent. Develop content strategies that enhance rankings and drive traffic.
* Data Analysis & Reporting: Use tools like Google Analytics, SEMrush, Ahrefs, and other SEO platforms to monitor SEO performance, provide regular performance reports, and identify areas for improvement.
* Local SEO: Manage local SEO efforts, including optimizing Google My Business profiles and local directory listings to enhance visibility for location-based searches.
* Competitor Analysis: Conduct in-depth competitor analysis to identify gaps and opportunities in SEO strategy and provide actionable insights.
* Cross-functional Collaboration: Partner with internal teams (content, design, development, paid media) to ensure seamless integration of SEO efforts with overall marketing strategies.
* Training & Mentoring: Lead, mentor, and train junior SEO team members, ensuring best practices are followed and consistent growth across the team.
Required Skills & Qualifications
* Education: Bachelor\'s degree in Marketing, Communications, Information Technology, or a related field (Master\'s degree preferred).
* Experience: 5+ years of proven experience in SEO, with a demonstrated track record of driving organic growth and improving search rankings across multiple industries.
* Technical Skills:
* Deep understanding of search engine algorithms and ranking factors.
* Expertise in SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, Screaming Frog, etc.
* Strong knowledge of HTML, CSS, JavaScript, and CMS platforms (WordPress, Shopify, etc.).
* Familiarity with website architecture, crawling, indexing, and sitemaps.
* Experience with A/B testing and conversion rate optimization (CRO).
* Content Expertise: Proven ability to collaborate on content strategy, optimize for search intent, and guide content development teams.
* Local SEO: Experience optimizing for local SEO, including Google My Business and local citations.
* Analytical Mindset: Strong analytical skills, with the ability to interpret data, generate actionable insights, and report on SEO performance metrics.
* Project Management: Strong organizational skills with the ability to manage multiple SEO projects and initiatives simultaneously.
* Cross-disciplinary Knowledge: Knowledge of PPC, paid social, or other digital marketing tactics is a plus.
* Leadership: Experience managing a team, mentoring junior SEO specialists, and fostering professional growth.
* Soft Skills: Excellent communication, problem-solving, and strategic thinking abilities.
Preferred Qualifications
* Experience in industries such as e-commerce, B2B, SaaS, or highly regulated markets like finance and healthcare.
* Multilingual SEO experience or familiarity with international SEO strategies.
* Familiarity with schema markup, rich snippets, and advanced search result features.
* Certifications such as Google Analytics, HubSpot SEO, SEMrush SEO Toolkit, or similar.
Why Join Us?
* Innovative Culture: Be part of a forward-thinking team that values creativity, collaboration, and cutting-edge strategies.
* Professional Growth: Opportunity to grow your career in a fast-paced and dynamic environment with access to continuous learning and development.
* Impactful Work: Work on challenging projects with clients from diverse industries and make a real impact on their digital presence.
* Competitive Compensation: We offer a competitive salary package, comprehensive benefits, and performance-based bonuses.
Job Type: Full-time
Pay: ₹540,000.00 - ₹600,000.00 per year
Application Question(s):
* How many years of experience do you have in SEO?
Experience:
* total work: 4 years (Required)
Work Location: In person
