· Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns
· Design, build and maintain our social media presence
· Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
· Identify trends and insights, and optimize spend and performance based on the insights
· Brainstorm new and creative growth strategies
· Plan, execute, and measure experiments and conversion tests
· Collaborate with internal teams to create landing pages and optimize user experience
· Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
· Evaluate emerging technologies.
· Provide thought leadership and perspective of adoption where appropriate
Requirements
· Proven working experience in digital marketing
· Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
· Experience in optimizing landing pages and user funnels
· Experience in setting up and optimizing Google Adwords campaigns
· Strong analytical skills and data-driven thinking
· Up-to-date with the latest trends and best practices in online marketing and measurement
Job Type: Full-time
Pay: ₹10,000.00 - ₹23,000.00 per month
Schedule:
* Day shift
* Monday to Friday
Education:
* Bachelor's (Preferred)
Experience:
* SEO: 1 year (Preferred)
* On Page: 1 year (Preferred)
* Off Page: 1 year (Preferred)
Work Location: In person
