Job Overview:
We are seeking a skilled SEO Specialist to join our team. In this role, you will be responsible for developing and implementing SEO strategies to improve organic search rankings, increase web traffic, and enhance the online presence of our company/clients. The ideal candidate should have a solid understanding of SEO best practices, excellent analytical skills, and the ability to adapt to ever-changing search engine algorithms.
Key Responsibilities:
* Develop and implement effective SEO strategies across multiple platforms.
* Perform ongoing keyword research and analysis to optimize content and identify growth opportunities.
* Conduct thorough website audits and identify areas for improvement.
* Optimize on-page elements (meta tags, URLs, headers, internal linking) to boost rankings.
* Collaborate with content and marketing teams to create SEO-friendly content.
* Monitor and analyze site performance using Google Analytics, Search Console, and other SEO tools.
* Track, report, and analyze website analytics and SEO performance.
* Stay up-to-date with search engine algorithm updates and industry trends.
* Build and execute backlink strategies to enhance domain authority.
* Ensure technical SEO compliance with best practices (site speed, mobile-friendliness, etc.).
* Work closely with developers to implement any necessary changes to the website structure.
Key Requirements:
* Proven experience as an SEO Specialist or similar role.
* In-depth knowledge of search engine algorithms and ranking factors.
* Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, etc.
* Strong analytical skills and experience with data-driven decision making.
* Solid understanding of HTML, CSS, and web development principles as they relate to SEO.
* Familiarity with keyword research tools and techniques.
* Excellent written and verbal communication skills.
* Experience in link building, content optimization, and technical SEO.
* Up-to-date with the latest SEO trends, tools, and best practices.
* Ability to work independently as well as collaborate with cross-functional teams.
Preferred Qualifications:
* Bachelor's degree in Marketing, Communications, IT, or a related field.
* Experience with e-commerce SEO or local SEO.
* Understanding of content management systems like WordPress, Magento, etc.
* Familiarity with conversion rate optimization (CRO) and user experience (UX) principles.
Job Type: Full-time
Pay: ₹15,000.00 - ₹25,000.00 per month
Education:
* Bachelor's (Required)
Experience:
* SEO: 2 years (Required)
* PPC Campaign Management: 1 year (Preferred)
* total work: 2 years (Required)
Work Location: In person
Application Deadline: 30/09/2024
