* Perform keyword research and implement SEO best practices across web pages.
* Optimize website content, meta tags, URLs, and internal linking structures for improved search engine performance.
* Optimize images with alt tags, use descriptive URLs, and enhance overall accessibility.
* Work closely with the web development team to implement technical SEO recommendations, such as site speed optimization, mobile responsiveness, etc.
* Conduct regular website audits to identify technical issues, crawl errors, and indexing issues, and implement solutions to improve site performance and user experience.
* Provide regular reports and insights on keyword performance, content optimizations, and opportunities for improvement.
* Develop and execute effective SEO strategies to improve organic search rankings and drive traffic to our website and digital platforms.
* Perform comprehensive keyword research and analysis to identify opportunities for content optimization.
* Optimize website content, including landing pages, product descriptions, and blog posts, for targeted keywords and user experience.
* Conduct technical SEO audits and provide recommendations to enhance website performance, including site speed, mobile responsiveness, and indexing.
* Collaborate with content creators, designers, and developers to ensure SEO best practices are integrated into all digital marketing initiatives.
* Prepare regular reports on SEO performance metrics, insights, and strategies for improvement.
* Create a strategy around off page SEO and execute the same.
* Regularly monitor competitors and provide inputs to manager.
* Strong understanding of content marketing principles and how they relate to SEO.
* Proven track record of growing organic traffic and driving business impact generating organic leads.
* Familiarity with SEO tools such as Google analytics, Google search console, Google keywords planner, SEMrush, Moz, Screaming Frog, etc.
* Stay up-to-date with the latest SEO trends, algorithms, and best practices.
* Understanding of user experience (UX) and conversion rate optimization (CRO) principles.
* Knowledge of paid search (PPC) campaigns and their relation to organic search efforts.
Qualifications:
* Bachelor\'s degree in Marketing, Business, or a related field.
* Proven experience in SEO, preferably in B2B and technical sector.
* Strong understanding of on-page and off-page SEO, technical SEO, and local SEO practices.
* Excellent analytical skills and attention to detail.
* Strong written and verbal communication skills.
* Ability to work independently and as part of a team in a fast-paced environment.
Job Type: Full-time
Pay: ₹25,000.00 - ₹45,000.00 per month
Education:
* Bachelor's (Preferred)
Experience:
* SEO: 4 years (Preferred)
* total work: 5 years (Preferred)
Work Location: In person
