Summary:
Looking for 3+ years\' experienced SEO Specialist with proven results in Google rankings, link building strategies, lead generation and other off page activities.
Please drop a CV on career@maven-infosoft.com.
Desired Skills, Qualification & Experience:
* Proven SEO experience.
* In depth knowledge of ranking factors and search engine algorithms.
* Expert in keyword search and directories.
* Must have sound knowledge on in Off Page (Link Building) and Blog Posting.
* Expert in improving local search results.
* Hands on experience in blogger outreach and content marketing.
* Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
* Up-to-date with the latest trends and best practices in SEO and SEM.
* Solid understanding of performance marketing, conversion, and online customer acquisition.
* In-depth experience with website analytics tools (e.g. Google Analytics, and other advanced tools).
* A strong base level of experience in media relations.
* A self-starter with strong initiative who can work independently. This is important.
* 3+ Years\' experience
We are more concerned with
* Ability to speak fluent English. Excellent spelling and grammar skills.
* Communicate professionally to both internal and external audiences.
* Bachelor\'s Degree from reputed collage.
Good to have
* Expertise in optimization of Google Ad words.
* Facebook ads and other Paid Search Advertisements.
* Good knowledge of SEM jobs for large PPC.
* Good understanding of development processes, HTML and other required code.
* Working on redirection rules of a website.
* Basic website coding using HTML, CSS, JavaScript etc. is a plus.
Key Responsibilities:
* Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaign.
* Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.
* Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific.
* Help to create and support marketing content to socialize and use for social media purposes.
(e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
* Implement link building campaigns in coordination with SEO goals.
* Design, build and maintain our social media presence and strategy.
* Create unique audio and video content for all marketing channels.
* Design, build and maintain marketing-related content for company websites.
* Plan, execute, and measure experiments and conversion tests.
* Collaborate with internal teams to create landing pages and optimize user experience.
* Track and analyze website traffic flow and provide regular internal reports.
* Measure and report performance of all digital marketing campaigns, and assess against goals. (ROI and KPIs)
* Identify trends and insights, and optimize spend and performance based on the insights
* Work with the internal graphics team to create and roll-out content for all marketing channels.
* Build and maintain PR relationships with leading national and international publications for branding.
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