Job Description:
* We are looking for an SEO/SMO/SMM expert to manage all search engine optimization and marketing activities.
* You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.
Essential Skills: -
* Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
* Track, report, and analyze website analytics and PPC initiatives and campaigns
* Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
* Optimize copy and landing pages for search engine marketing
* Perform ongoing keyword discovery, expansion and optimization
* Research and implement search engine optimization recommendations
* Research and analyze competitor advertising links
* Develop and implement link building strategy
* Work with the development team to ensure SEO/SMO/SMM best practices are properly implemented on newly developed code
* Work with editorial and marketing teams to drive SEO/SMO/SMM in content creation and content programming
* Recommend changes to website architecture, content, linking and other factors to improve SEO/SMO/SMM positions for target keywords. SKILLS REQUIRED
* Excellent written and verbal communication for creating compelling content and engaging with audiences.
* Ability to manage multiple projects and campaigns simultaneously
* 2 year of SEO/SMO/SMM and Content Marketing experience preferred
* Experience with website analysis using a variety of analytics tools, including Google Analytics and an internal reporting tool
* Working knowledge of popular keyword tools (Google, semrush, etc)
* Experience with CMS and creating/managing content in CMS environments Desired: Understanding of HTML/CSS and website administration
Job Types: Full-time, Permanent
Pay: From ₹15,000.00 per month
Schedule:
* Day shift
Supplemental Pay:
* Performance bonus
* Yearly bonus
Ability to commute/relocate:
* Chennai, Tamil Nadu, Chennai, Tamil Nadu: Reliably commute or planning to relocate before starting work (Preferred)
Experience:
* SEO/SMM/SMO: 1 year (Required)