Job Description

Company Description:

Drones Tech Lab is Eastern India's largest drone company, known for its innovation and excellence in unmanned aerial systems. The company has established itself as a leader in the industry and has a diverse clientele ranging from defense sectors to reputed corporates. Recently, Drones Tech Lab launched India's largest Drone Pilot Training School to nurture talent and drive progress in the field.

About the Role:

We are seeking a proactive and creative Social Media Executive to join our team in Kolkata. The ideal candidate will be responsible for managing and growing our social media presence across various platforms, including LinkedIn, Facebook, Twitter, Instagram, Threads, YouTube, and Google Business. If you have a passion for social media, a knack for strategic content planning, and a keen eye for detail, we'd love to hear from you!

Key Responsibilities:

* Social Media Management: Plan, schedule, and share posts across multiple social media platforms, including WhatsApp, using tools like Hootsuite and Meta Business Suite.
* Engagement: Monitor and respond to comments, messages, and interactions on social media platforms in a timely and professional manner.
* Advertisement Campaigns: Create, manage, and optimize advertisement campaigns on Meta platforms and Google Ads to drive traffic, engagement, and conversions.
* Analytics: Track and analyze social media performance using social media analytics tools. Provide insights and recommendations based on performance data to improve content strategy and engagement.
* Competitor Analysis: Conduct regular competitor analysis to identify trends, opportunities, and areas for improvement.
* Reporting: Prepare detailed reports on advertisement performance, social media engagement, and competitor analytics.

Key Skills:

* Proficiency in managing social media platforms including LinkedIn, Facebook, Twitter, Instagram, Threads, YouTube, and Google Business.
* Hands-on experience with social media management tools like Hootsuite and Meta Business Suite.
* Expertise in running advertisement campaigns on Meta platforms and Google Ads.
* Strong analytical skills with the ability to interpret social media and advertisement data.
* Familiarity with AI tools like ChatGPT for content creation and engagement strategies.

Desired Attributes:

* Strong sense of responsibility and ability to manage multiple tasks simultaneously.
* Highly adaptable and willing to learn new tools and platforms.
* Excellent communication skills and a creative mindset.
* Ability to work independently and as part of a team in a fast-paced environment.

Experience Required: A minimum of 2 years of experience in social media management, digital marketing, or a related field

Education: Bachelor\'s degree in Marketing, Communications, or a related field is preferred.

Monthly Gross Salary: 20K - 22K including PF and ESIC (If Applicable)

Notice Period: Immediate joiner or candidate with short notice period of max 7-10 Days preferred

Language Preference: English (Read, Write and Speak in a professional manner) & Hindi (able to read and speak), Bengali,

\\*\\*\\* Preferred local candidates within nearby distance. Both Male and female can apply.

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits:

* Flexible schedule
* Health insurance
* Paid sick time
* Paid time off
* Provident Fund

Schedule:

* Fixed shift

Application Question(s):

* Can You Join Immediately or within short notice as we want to close this position as earliest

Education:

* Diploma (Preferred)

Experience:

* Social media marketing: 2 years (Required)

License/Certification:

* Digital marketing (Required)

Location:

* New Town, Kolkata, West Bengal (Required)

Work Location: In person