Job Overview:
* As an Expert Social Media Specialist, you will be pivotal in creating visually compelling and engaging content for various social media platforms.
* Designer's primary focus will be on designing graphics that align with brand aesthetics, communicate effectively with the target audience, and enhance the overall social media presence.
* He/She has to collaborate closely with the social media and marketing teams to bring creative concepts to life.
Key Responsibilities:
\\_ 1.*\\_ \\*\\*Social Media Content Creation:***
* Design eye-catching and shareable graphics for social media platforms, including but not limited to Instagram, Facebook, Twitter, LinkedIn, and Pinterest.
* Create a variety of content types, including static images, carousel posts, infographics, and social media ads.
\\_ 2.*\\_ \\*\\*Brand Consistency:***
* Ensure that all social media graphics align with brand guidelines and maintain a consistent visual identity.
* Collaborate with the marketing team to adapt and evolve brand visuals for specific social media campaigns.
\\_ 3.*\\_ \\*\\*Visual Storytelling:***
* Translate marketing objectives and messages into visually appealing and impactful designs that tell a compelling story.
* Incorporate current design trends and social media best practices to capture and maintain audience attention.
\\_ 4.*\\_ \\*\\*Adaptability and Quick Turnarounds:***
* Work efficiently to meet the fast-paced demands of social media, adapting designs to suit different platforms and sizes.
* Manage multiple design projects simultaneously and deliver high-quality work within tight deadlines.
\\_ 5.*\\_ \\*\\*Data-Driven Design:***
* Collaborate with the social media and analytics teams to understand performance metrics and incorporate insights into future design strategies.
* A/B tests different design variations to optimize engagement.
\\_ 6.*\\_ \\*\\*Stay Informed on Social Media Trends:***
* Stay updated on current trends and features on various social media platforms to incorporate them into the design strategy.
* Experiment with new formats and technologies to enhance social media content.
Qualifications:
* Proven experience as a graphic designer with a focus on social media content creation.
* Exceptional portfolio showcasing expertise in designing for social media platforms.
* Proficiency in design software such as Adobe Creative Suite.
* Strong understanding of social media trends, algorithms, and best practices.
* Excellent communication skills and ability to collaborate effectively with cross-functional teams.
Preferred Skills:
* Knowledge of social media scheduling and management tools.
* Familiarity with basic principles of social media marketing.
Job Types: Full-time, Permanent
Pay: ₹12,000.00 - ₹35,000.00 per month
Education:
* Bachelor's (Preferred)
Experience:
* Social media marketing: 1 year (Preferred)
* Content creation: 1 year (Preferred)
Language:
* English (Preferred)
License/Certification:
* Digital marketing (Preferred)
Location:
* Katargam, Surat, Gujarat (Required)
Work Location: In person
