Sr. SEO Analyst - Pepgra HealthCare

Date Posted: Oct 07, 2024

Job Detail

  • Location:
    Chennai, Tamil Nadu, India
  • Company:
  • Type:
    Full Time/Permanent
  • Shift:
    Rotating
  • Positions:
    N/A
  • Minimam Experience:
    N/A

Job Description

Position Overview:

The Senior SEO Analyst is responsible for developing, implementing, and managing search engine optimization strategies to enhance the online presence of our company. This role requires an in-depth understanding of SEO best practices, data analysis, and content strategy to drive organic traffic and improve search engine rankings.

Key Responsibilities:

* SEO Strategy Development: Formulate and execute advanced SEO strategies tailored to the company\'s goals.
* Keyword Research: Conduct thorough keyword research to identify opportunities for organic traffic growth.
* On-Page Optimization: Optimize web pages including meta tags, headers, images, and content for targeted keywords.
* Technical SEO: Ensure website architecture and structure is optimized for search engines. Conduct regular site audits to identify and resolve technical issues.
* Content Strategy: Collaborate with content teams to develop and implement a content strategy that aligns with SEO goals.
* Link Building: Develop and execute effective link-building campaigns to improve domain authority and search rankings.
* Analytics and Reporting: Use SEO tools and analytics platforms (e.g., Google Analytics, Google Search Console, Ahrefs, SEMrush) to monitor performance, generate reports, and provide actionable insights.
* Competitor Analysis: Conduct competitive analysis to identify strengths, weaknesses, and opportunities in the marketplace.
* Collaboration: Work closely with marketing, development, and design teams to ensure SEO best practices are integrated across all digital channels.
* Stay Updated: Keep abreast of the latest SEO trends, algorithm updates, and industry best practices.

Qualifications:

* Education: Bachelor\'s degree in Marketing, Information Technology, or a related field.
* Experience: Minimum of 5 years of experience in SEO with a proven track record of success in improving search engine rankings and driving organic traffic.
* Technical Skills: Proficient in SEO tools (e.g., Google Analytics, Google Search Console, Ahrefs, SEMrush), HTML/CSS, and content management systems (e.g., WordPress).
* Analytical Skills: Strong analytical and problem-solving skills with the ability to interpret data and make data-driven decisions.
* Communication Skills: Excellent written and verbal communication skills, with the ability to articulate complex concepts to non-technical stakeholders.
* Project Management: Strong organizational and project management skills with the ability to manage multiple projects and meet deadlines.

Preferred Skills:

* Advanced Certifications: SEO certifications such as Google Analytics Certified, SEMrush Academy Certification, or similar.
* Experience with Large Websites: Experience managing SEO for large, complex websites.
* Programming Knowledge: Basic knowledge of JavaScript, PHP, or other programming languages.
* Additional Languages: Multilingual skills are a plus.

Contact : 9566269922

Job Types: Full-time, Fresher

Pay: From ₹15,000.00 per month

Benefits:

* Flexible schedule
* Internet reimbursement
* Provident Fund

Schedule:

* Day shift

Supplemental Pay:

* Quarterly bonus

Work Location: In person

Company Overview

Chennai, Tamil Nadu, India

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