Job Summary
* Candidate should have knowledge of On page and Off Page Search Engine Optimization
* Candidate should have updated knowledge of white hat SEO as well as should be upto dated with current trend of SEO
* Candidate should have command over English
* Responsibilities and Duties
* Search Engine Optimization
* Perform keyword research in conjunction with business objectives to optimize existing content and uncover new opportunities
* Provide SEO analysis and recommendations taking into consideration website architecture
* Provide recommendations for content development in coordination with SEO goals – general and keyword specific
* Keep pace with SEO, search engine, and internet marketing industry trends and updates
* Digital Campaigns
* Benchmarking performance across all online channels
* Using methodical performance analysis to influence/support campaign strategies
* Evaluating tools and opportunities to automate benchmarking
* Reporting and Analysis
* Reporting on key metrics, analyzing and interpreting trends
* Providing actionable insights based on the available analytical data
* Analyzing online user behavior, conversion data and user journeys
* Reporting on SEO goals, and search performance across major search engines
* Performing ROI analysis to evaluate efficiency and effectiveness of different marketing campaigns
* Documentation relating to existing processes and suggestion / presentations for improving those processes.
* Key Skills
* SEO, SEO Tools, Google Analytics, PPC Campaign Management, Google AdWords, Social Media Management, Social Media Marketing, Content Marketing
* Required Experience and Qualifications
2+ years Experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO)
Job Type: Full-time
Pay: ₹10,000.00 - ₹20,000.00 per month
Work Location: In person
