\\*\\*Job Title: Digital Marketing Executive \\*\\*
\\*\\*Company Overview:\\*\\*
Purti Realty is a leading real estate development firm dedicated to creating innovative and sustainable residential and commercial properties across India. With a commitment to quality, integrity, and customer satisfaction, we strive to exceed expectations and set new benchmarks in the industry.
\\*\\*Position Overview:\\*\\*
As a Digital Marketing Executive , you will play a crucial role in social media marketing , campaign management , Analysis , social media post , email marketing etc.
\\*\\*Location:\\*\\* Kolkata, India
\\*\\*Responsibilities:\\*\\*
\\* Create, Lead & implement all our paid marketing strategies
\\* Examine correlations between activities, revenue, and budget
\\* Measure and optimize our paid marketing using vendor-specific dashboards, Google Analytics, Facebook, or any other CRM based reports
\\* Research and test partnerships with new vendors to expand our reach and/or lower cost-per-acquisition
\\* Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs
\\* Craft landing pages and lead-gen forms for our content to distribute through relevant paid programs
\\* Stay up to date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying
\\* Monitor market intelligence and keep track on competitor movement and market situation
\\* Focus on conceptualizing and activating campaigns to generate qualified leads and strengthen the sales pipeline.
\\* Someone who can cultivate a data-driven mindset and culture of experimentation.
\\* Must have knowledge of UTM parameters tracking.
\\*\\*How to Apply:\\*\\*
Interested candidates are invited to submit their resume
Job Type: Full-time
Pay: ₹20,000.00 - ₹35,000.00 per month
Work Location: In person
