Job Overview
The ideal candidate will have a deep understanding of WordPress development and be proficient in SEO best practices. This dual role requires a blend of technical expertise, creativity, and analytical skills to ensure that our website performs well, both in terms of user experience and search engine rankings.Roles & Responsibilities
WordPress Development* Develop and maintain WordPress websites, ensuring they are responsive, fast, and user-friendly.
* Customize themes and plugins to meet specific business requirements.
* Collaborate with the design team to implement visually appealing and functional web designs.
* Troubleshoot and resolve website issues, including bugs, performance issues, and hosting-related problems.
* Ensure websites are mobile-friendly and optimized for speed and performance.
* Implement best practices for security, backups, and performance optimization.
* Managewebsite content updates, including blog posts, landing pages, and other site changes.
SEO(Search Engine Optimization)* Develop and implement effective SEO strategies to improve organic search rankings.
* Perform keyword research, on-page, and off-page optimization to enhance search visibility.
* Optimize website content, including title tags, meta descriptions, alt text, and internal linking.
* Monitor and analyze website traffic, rankings, and user behavior using tools such as Google Analytics, Google Search Console, and SEO software.
* Stayup-to-date with SEO and digital marketing trends, including algorithm updates and best practices.
* Implement technical SEO improvements such as fixing broken links, redirects, and crawl errors.
* Collaborate with the content team to ensure SEO best practices are integrated into content creation.
* Prepare and deliver SEO performance reports to track and communicate progress.
Qualifications* Proven 3+ experience as a WordPress developer and SEO specialist.
* Strong understanding of HTML, CSS, PHP, JavaScript, and MySQL.
* Experience with WordPress themes, plugins, and page builders (e.g., Elementor, Yoast SEO, etc.).
* Proficient in SEO tools such as SEMrush, Ahrefs, Moz, and others.x
* Knowledge of Google Analytics, Search Console, and other web analytics tools.
* Understanding of modern SEO techniques including schema markup, Core Web Vitals, and mobile-first indexing.
* Ability to troubleshoot technical issues related to WordPress, hosting, and domains.
* Strong attention to detail, excellent problem-solving skills, and a passion for learning.
* Ability to work independently and manage multiple projects simultaneously.
Preferred Qualifications* Experience in performance marketing (PPC, Google Ads, etc.).
* Understanding of content marketing and social media strategies.
* Basic knowledge of Adobe Photoshop or other design tools.
